Hopefully you've been made aware of the new Fannie Mae HomePath Mortgage program through Flagstar. It's a great opportunity for investors because it's the first program in a long time that requires so little down (only 10%).
The Market Tool email for the week describes the features and eligibility requirements and is intended both for Realtors and Investor clients that you might have. It can (and should) be sent out immediately with a series of follow-up calls to see if you can help them find any eligible properties. (To do so, go to www.homepath.com and enter a zip code or city to find Fannie Mae owned properties.)
Keep in mind that this "call-to-action" is simply a method of getting you on the phone with your clients. Once you have their attention, it becomes an opportunity for you to strengthen your relationship with them by showing your knowledgeability in the industry and your willingness to solve problems. If it's a Realtor, it shows that you are finding new ways to help them be successful in their own business.
As you talk to your Realtor or borrower they'll likely ask you where you are getting your information from. You should say, "I'll tell you, but I want your business. Fair enough?"
If you have any additional questions about the program, contact your Flagstar Account Rep, or get the original HomePath flyer here.
Make it a great week!
Posts
